Rate Money, the home for the self-employed, welcomes Rachel Edwards as its Chief Marketing Officer. Rachel brings with her over 25 years of experience in leadership positions within the financial services industry across Europe, the Middle East, and Australia.
Rate Money, CEO, Ryan Gair acknowledged Rachel’s experience across marketing, communications, customer engagement, and commercial strategy disciplines in banking, wealth management, fund management and professional services sectors as key to her appointment. Rachel will spearhead the strategic and operational marketing initiatives at Rate Money and will be responsible for enhancing digital engagement strategies, driving growth, and strengthening the brand’s presence in our key target markets.
“With over $7 billion worth of loans settled in less than five years, our growth and expansion agenda is clear. Rachel will play a crucial role in driving market presence to attract new franchises, supporting franchisee success and ensuring consistency across all franchise locations, as we strive for market share in a sector that has overlooked the unique needs and circumstances of Australia’s 2 million strong self-employed workforce,” Mr Gair said.
“I am thrilled to join Rate Money and look forward to contributing to the company’s growth and success. My passion lies in supporting the unique needs of each franchise and delivering exceptional value through customer-led digital transformation projects and customer experience strategies,” Ms Edwards said.
Media Enquiries
Rachel Edwards
0497 850 038
Rachel.Edwards@ratemoney.com.au
About Rate Money
As an award-winning home loan provider specialising in self-employed lending, Rate Money has achieved remarkable success with a widespread presence spanning 32 franchises nationwide. Settlement over $8 billion in settlements in just under five years, Rate Money stands out for its market-leading product innovations, particularly eliminating clawbacks, application fees, valuation fees, and risk fees for self-employed Alt doc customers. This bold move underscores Rate Money’s unwavering commitment to addressing the unique needs of this often-overlooked demographic.
Driven by a vision of continuous improvement, Rate Money remains dedicated to enhancing the customer experience by streamlining processes and delivering tailored solutions that cater to the specific requirements of self-employed individuals.
Rate Money has earned a reputation as a trusted industry partner through its innovative approach and relentless dedication to customer satisfaction. As its reach and influence expand, Rate Money remains firmly committed to providing cutting-edge solutions that empower self-employed individuals on their financial journey. With a firm focus on innovation, Rate Money is poised to remain a leader in the financial services landscape for years.
